So… I got an email for cyber Monday promotion:
You can now upgrade your Free license to a Pro license for only 12.15 GBP.
That means you can have a Pro version of your favorite email client for
a savings of 60%!
“Why not!?”
*Looked at the regular price* - £29.95.
*Sees checkbox for ‘Lifetime version’*
“Hmm, They could update to v7 next week for all I know… What’s the lifetime price?”
*ticks lifetime checkbox* - £59.95
So is it really 60% off? Because 40% of 60 is 24.
*Clicks the link in the promotion email*
*Notices ‘lifetime’ checkbox* - £30
“…Well then.”
Let me just say - Non-Lifetime Pro versions of software irritate me. I imagine other people too - especially when it’s not clear what your update cycle might be.
I’ve decided against this promotion because I’m a cheap bastard.
If you’re going to send out a promotion for 60% off - make it 60% off everything, or at least be very clear about what you’re promoting. I thought you guys should be aware of this - even if it makes no difference.