Lost... and still LOST

Why is lost activation key routine so arcane? I tried to get my lost activation key, but there is a message coming up “No such email found”. The message is very obscure on the page. Come on team this routine needs some improvement!

Hi, if it says this message it suggest that there’s no license (activation key) registrated for that email address.
Are you sure you’re using the correct one?

Thank you,